APJ Digital Marketing Manager - BioProduction

☞ Thermo Fisher Scientific

Vue: 104

Jour de mise à jour: 06-05-2024

Localisation: Bengaluru / Bangalore Karnataka

Catégorie: Science La main doeuvre

Industrie:

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le contenu du travail

When you’re part of the team at Thermo Fisher Scientific, you’ll do important work, like helping customers in finding cures for cancer, protecting the environment or making sure our food is safe. Your work will have real-world impact, and you’ll be supported in achieving your career goals.

Position overview:

Are you passionate about digital marketing? Do you believe that digital channels can transform how we serve our customers and are critical to help us stay competitive, as well?

We are looking for an APJ digital marketing manager to develop and execute a digital roadmap that maximizes the reach of our products & services and delivers on our growth expectations The incumbent is versed multi-channel approaches, including paid and owned media, and is passionate about driving results. As the APJ Digital Marketing Manager, you will be responsible for assessing our digital landscape, identifying opportunities for growth, and executing the strategy and roadmap to drive business performance.

The candidate should be able to work in a highly matrixed environment in a diverse region to craft a digital roadmap, look holistically across all touch points, refine, and optimize. You must be comfortable with flexing as needed as we develop and refine our models.

Key Responsibilities
  • Assesses APJ digital landscape and identifies gaps for improved customer experience and conversion through paid search, display, social, and marketing automation programs.
  • Develops multichannel strategy to drive marketing performance and capture incremental revenue
  • Monitors and evaluates digital campaigns for optimization and continued effectiveness
  • Works closely with the regional market development team to develop and execute digital strategies
  • Consults on marketing campaigns from ideation through to their execution and implementation
  • Manages in-market agencies to drive performance and ensure deliverables are on time and in budget
  • Supports digital transformation by helping others understand what drives results
  • Stays current with emerging opportunities in the digital marketing world
  • Performs other duties as assigned
Qualifications
  • Bachelor’s degree in a relevant field
  • 6+ years of B2B digital marketing experience
  • Must have extensive experience with paid search, social, display, SEO and content marketing
  • Ability to translate strategy into projects and drive project execution
  • Experience working in matrixed structured teams
  • Exceptional verbal/written communication skills
  • Able to build relationships with key individuals necessary for collaboration at all levels
  • B2B and life science experience a plus
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Date limite: 20-06-2024

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