Territory Manager

Job content

• Plan at least cash sales, Gold Category products sales and advance collections to drive the profitability of the region.
• Recommends product lines by identifying new product opportunities, and/or service changes; surveying farmer needs and market trends; tracking competitors
• Prepare contingency plan for state budget
• Prepare and provide inputs on crops, cropping pattern, season, opportunity for Gold Category Products in the State to RM for preparing zonal and regional Budgets.

• Prepare rolling sales plan for the region for three months using market research, forecasting techniques to ensure timely availability of the products
• Ensure strict adherence to monthly sales plan as per the forecast
• Ensure profitability of every territory through sales and viable product mix
• Explore the possibilities of working with other Mahindra Agri Businesses to create synergies and multiplier effects in the region.
• Prepare monthly, quarterly, half yearly & annual sales plan for the region as per the business guidelines with major focus on Gold Category product to Improve profitability of the state
• Meticulously plan, drive, execute and review collections as per the policy to reduce the debtor days
• Benchmark targeted companies on the product pricing and strategies to develop marketing and sales strategies.
• Effectively implement sales policy at the grass root level to drive sales & collection through team members to ensure clean sales.
• Track FDO productivity on monthly basis and take corrective action if required.
• Play active role in Hiring and Training to ensure the Competent FDO availability in the field.
• Manage Promotional budget of the region for the effective utilisation and liquidation of high GC gold products ONLY.
• Train team to ensure 100% Compliance and weekly review the adherence to BIZOM system and take necessary action, if required
• Finalise the FDO requirement in discussion with TM and RM for Year/ Season as per the crop and gold category products plan.
• Deploy the promotional budget to the TM’s as per respective market size to ensure maximum returns
• Direct, guide and approve the monthly Field Demonstration activities, farmer meetings and Mega meeting plan submitted by TM
• Review the plan and progress of demo’s Vs actuals along with MM and take corrective/ proactive action
• Drive the culture of customer centricity by motivating team to conduct the farmer meeting and by attending at least 10 Farmer Meetings in a month
• Ensure route maps are created for self, TMs and all FDOs.
• Identify and engage with hi-pot FDOs by providing the right exposure on a regular basis
• Improve engagement with farmers with proper planning of KSKT activities (sales promotional activities) in the Region
• Oversee activities like field demonstration, Farmer meetings & Supervise field visits, Lead Mega Farmers meetings