Digital Marketing Manager

Job content

About us

CloudMatrix is a small business in Ludhiana, Punjab. We are professional, agile and social.

Our work environment includes:

• Modern office setting
• Growth opportunities

**CANDIDATES ONLY FROM LUDHIANA CAN APPLY**
We are seeking a highly skilled and motivated Digital Marketing Specialist to join our dynamic marketing team. You will play a crucial role in developing and implementing effective digital marketing strategies to drive brand awareness, increase online presence, and optimize customer acquisition and engagement.

Responsibilities:

• Create and implement comprehensive digital marketing plans across various platforms, including but not limited to search engine optimization (SEO), search engine marketing (SEM), social media marketing, email marketing, content marketing, and display advertising.
• Plan, execute, and monitor digital advertising campaigns, including Google AdWords, social media ads, and display advertising, to drive targeted traffic, generate leads, and increase conversions.
• Optimize website content, structure, and performance to improve organic search visibility, user experience, and conversion rates. Conduct regular audits and implement SEO best practices to enhance search engine rankings.
• Collaborate with the content team to develop engaging and relevant content for various digital platforms, including website, blog, social media, and email campaigns. Ensure consistency in brand messaging and adherence to content marketing strategies.
• Manage social media platforms, including content creation, community engagement, and performance tracking. Monitor trends, identify opportunities for brand promotion, and implement social media advertising campaigns.
• Utilize analytics tools to track and analyze digital marketing performance metrics, generate reports, and provide actionable insights for continuous improvement. Monitor key performance indicators (KPIs) to measure campaign effectiveness and ROI.

Qualifications:

• Bachelor’s degree in marketing, communications, or a related field. Additional certifications in digital marketing or relevant disciplines are a plus.
• In-depth knowledge of digital marketing channels, strategies, and best practices.
• Proficiency in utilizing digital marketing tools and platforms, including Google Analytics, Google AdWords, social media management tools, and content management systems (CMS).
• Strong analytical skills with the ability to interpret data and provide actionable insights.

Job Type: Full-time

Salary: ₹30,000.00 - ₹60,000.00 per month

Schedule:

• Day shift
• Monday to Friday

Supplemental pay types:

• Overtime pay
• Yearly bonus

Ability to commute/relocate:

• Ludhiana, Punjab: Reliably commute or planning to relocate before starting work (Required)

Education:

• Bachelor’s (Preferred)

Experience:

• Digital marketing: 1 year (Preferred)
• SEO tools: 1 year (Preferred)
• total work: 1 year (Preferred)

Work Location: In person