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Campaign Management | 5 to 7 years | Mumbai
Vue: 101
Jour de mise à jour: 30-05-2024
Catégorie: Direction
Industrie: Information Technology
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le contenu du travail
Job Description
- Proactively advise clients on improving their marketing processes by using lead nurturing, customer buyer journey and best practices.
- Perform analytics on the campaigns to help demonstrate success to include segmentation and targeting as scoped on a project basis.
- Work with Onshore Marketing Managers to define metrics; measure, track, analyse and regularly report on the effectiveness of overall campaign performance.
- Collaborate with creatives team and design responsive emails, responsive templates, and responsive websites.
- Effectively collaborate with colleagues and CRM/Demand Generation Operations.
Primary Skills
- Ability to have a view on strategic/tactical decisions on campaign planning, customer segmentation and revenue goals to be achieved.
- Develop and executes campaigns for account-based marketing, lead generation, lead nurturing and demand creation programs in Salesforce.com, Pardot application – having taken the time to understand the campaign objectives.
Secondary Skills
- Develop and maintain long-term data strategy and work in tandem with stakeholders.
- Maintain database integrity and synchronization of marketing systems.
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Date limite: 14-07-2024
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