Marketing Operations Specialist Req 471

le contenu du travail

The global data privacy software market is projected to grow from $2.36 billion in 2022 to $25.85 billion by 2029.So, if you are searching for an innovative career, then the cybersecurity industry might just be the one for you. Protegrity, an international provider of data protection solutions, is looking for new team members who want to make an impact in a company that prioritizes something we all care about: our privacy.We need people who recognize the opportunity, can plan effectively, take action and execute in the enterprise marketplace with our intuitive, diverse, and future-forward global teams.So, are you up for collaborating with the best in data security?Join us on this journey and make an impact with one of the top 25 global software providers. We look forward to making our world become a better place with you on our team.Apply and discover what’s next today!The Marketing Operations Specialist will support our growing sales and marketing activity. In this role, you will be responsible for assisting the Marketing Operations Manager in managing our marketing database and technology to ensure the effective execution and delivery of campaigns across multiple channels that are designed to both drive demand and marketing qualified leads. Reporting to the Marketing Operations Manager, the Marketing Operations Specialist is a role with high visibility across Sales and Marketing, supporting lead generation quality and effectiveness.At Protegrity, our regional Field Marketing Managers are responsible for generating demand in the countries they are assigned. This person will directly support the Campaign Manager and Field Marketing team to support Marketo needs and ensure processes are in place for multi-channel campaigns to ultimately drive new leads and opportunities.If you have a passion for data, process and automation, and analyzing and improving conversion rates, this is a perfect opportunity.Responsibilities

• Work with the Marketing Operations Manager to support various business unit requests, providing exemplary service to internal customers such as sales, marketing program managers and executives
• Support management of Marketing Ops day to day functions to support data hygiene and overall efficiency and effectiveness goals
• Assist with lead lifecycle model optimizations and database segmentations to increase campaign efficiency and effectiveness
• Work with sales operations team to assist with implementation of new tools, fields, processes, etc. to ensure they correctly function in our technology stack
• Support Campaign Manager and Global Field Marketers in execution of Marketo Programs
• Ensure marketing best practices and Marketo defined processes are in place to maintain integrity of Marketo and CRM data
• Troubleshoot and QA programs, workflows, data issues and other key marketing ops functions and technologies
• Document and communicate best practices and defined processes
• Proactively evaluate and recommend process efficiencies
• Support marketing team with report building leveraging Marketo and other tools to answer critical questions about campaign effectiveness and ROI
• Manage and own list upload process working with data vendor, campaign manager and field marketers to ensure process requirements are in place and process executes flawlessly
• Manage calendar of marketing tool renewal dates, informing Marketing Operations Manager and tool owner of upcoming dates

Qualifications

• Bachelor’s degree required in marketing or related field
• 3-5+ years’ experience in a marketing operations or marketing specialist role in a B2B focused company
• 3-5+ years’ experience with Marketo and marketing automation responsibilities
• 3+ years marketing experience using Salesforce.com
• Strong knowledge of marketing, digital marketing and marketing operations best practices and motivated to continue professional development in these areas
• Strong technical understanding of marketing technology and integrations
• Strong understanding of marketing attribution throughout the customer journey
• Process and quality orientation with exceptional attention to detail
• Strong understanding of data warehousing, business intelligence and lead management processes
• Innovative, motivated and highly organized and accountable
• Must be an effective communicator (written and verbal)
• Exceptional attention to detail, able to manage multiple priorities and deadline-oriented
• Self-starter who enjoys "figuring things out;” a creative thinker and problem solver
• Data-driven approach and highly analytical. Focused on results
• Advanced understanding of Microsoft Excel (i.e., you can split columns, perform v-lookups, and create pivot tables)
• 3+ years direct Marketo experience and responsibilities required
• Marketo Certified Expert. MCA or MCE required
• 3+ years direct CRM experience, specifically with Salesforce required
• Proficient in Google Analytics and Google Tag Manager required
• Preferred experience with PowerBI required
• Working knowledge of HTML & CSS preferred
• Exceptional analytical and reporting skills required
• Exceptional attention to detail required
• Logical process and big picture approach to all projects; identifying impact across business units
• Ability to work simultaneously on many projects and priorities
• Ability to lead out and work remotely yet effectively in a global cross-functional model
• Ability to work independently, with an innate intellectual curiosity that translates to innovative thought and execution of new ideas that achieve company objectives
• Driven and highly motivated; gets the job done efficiently, correctly and on time
• Works cooperatively with others and is a team player
• Exercises good judgement and makes thoughtful, well-informed decisions
• Excellent interpersonal, written & oral communication skills

Why Choose Protegrity

• We offer a highly competitive compensation and benefits package as well as the excitement, challenges, and rewards of a fast-growing, entrepreneurial company.
• Become a member of a leading Data Protection, Privacy and Security company during one of the best market opportunities to come along in a generation.
• Competitive Compensation/Total Reward Packages that include:
• Health Benefits (Health/Dental/Vision)
• Paid Time Off (PTO) & Flexible Fridays with approval
• Short- and Long-Term Disability
• Work on global projects with diverse, energetic, team members who respect each other and celebrate differences.
• Remote workforce

We offer a competitive salary and comprehensive benefits with generous vacation and holiday time off. All employees are also provided access to ongoing learning & development.Ensuring a diverse and inclusive workplace is our priority. We are committed to an environment of acceptance where you are free to bring your full self to work. All qualified applicants and current employees will not be discriminated against on the basis of race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability or veteran status.