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Growth Management - Senior Manager - Travel (Flights)
見る: 106
更新日: 16-04-2024
レベル: Not Applicable
ジョブタイプ: Full-time
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仕事内容
Job Description Paytm is seeking a self-driven and energetic individual with a strong bias for action to take the business to the next level. As a Growth Manager, you will be expected to help scale the business by driving more traffic towards the business.The successful candidate for this high-impact role will be a self-starter with a passion for independent and creative problem-solving. The candidate will own the complete marketing and promotions charter for a category and drive the strategy and execution of the same.Roles & Responsibilities - Own the marketing charter for the category from the growth perspective and work
- Devise innovative user growth strategies in line with the category’s vision and
- Identify demand levers by thoroughly understanding consumer behavior and
- Creating and executing a strong performance marketing strategy & execution plan
- Developing and managing digital prospecting and remarketing campaigns
- Evaluate budgets and campaigns across multiple digital channels such as
- Ensuring successful planning, execution, optimization for key traffic KPIs via paid,
- Work with brand team and optimize all brand assets/creatives used on multiple
- Identifying user cohorts and run custom growth campaigns to drive user activation
- Work closely with management to share funnel conversion improvement ideas,
- Measure and report performance of all marketing campaigns, and assess ROI and
- Monitor market trends, research consumer markets and competitors’ activities
- Identify funnel issues and collaborate with internal teams to resolve them
- Define user acquisition and user retention strategy
- 6-8 years of relevant experience in Consumer internet
- Hands on/working knowledge of various online marketing channels such as SEM,
- Extremely adept at stakeholder management
- MBA from Tier 1 Business school preferred
- High degree of ownership in taking things to completion
- Must be data driven with strong problem solving and
- Ability to multitask and work on diverse range of
- Excellent communication skills with ability to handle complex
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締切: 31-05-2024
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