Mindshare NEO | Manager - Search

Manager – Search, Mindshare NEO, India

Overview of job

Mindshare Neo is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. This role assumes responsibility of crafting a performance strategy for clients and create success stories.

GroupM APAC is committed to fostering a culture of diversity and inclusion. Our people are our strength so we respect and nurture their individual talent and potential.

Reporting of the role

This role reports to the Director – Search

3 best things about the job:

Measures of success

In three months:

• Working with all constituents of performance eco-system under one single roof
• Exposure to cutting edge technologies on performance
• Understanding of process and timelines deliverables

In six months:

• Scaling your team skill set
• Ability to work with a diverse team.
• Get proficient with latest trading techniques and deals by managing largest portfolio publishers and channel partners

In 12 months:

• Emerged as a coveted champion on performance marketing solutions.
• Improve quality of deliverables
• Become proficient is escalation handling and resolve conflicts.
• Meet timelines with 0% error

What your day job looks like at Mindshare NEO:

• Develop strong relationships with counterparts in GroupM regional teams (Europe, U.S., Asia)
• Support the training and growth of your team
• Enforce Search best practices with a focus on platform expertise, consistency, and quality of work delivery
• Be accountable for consistent work delivery to GroupM regional teams by ensuring a high quality of output
• Serve as point of escalation for your team and take ownership of resolving any issue
• Provide career development and coaching for your team
• Line manage 2-5 direct reports
• Provide timely and actionable feedback to the team to aid in their development, improvement, and progress. Provide awareness and recognition for jobs well done
• Present strong and effective communication across all levels

What you’ll bring:

• You are proficient in English
• You have 5+ year experience of planning and managing Search campaigns
• You have a high-level knowledge of Paid Search platforms and third-party tools (AdWords, Bing, SA360, GA, SEM Rush, Editor)
• Kenshoo, Marine, Salesforce, etc is a plus
• You possess strong analytical skills and a natural affinity for numbers
• You are able to examine raw data, draw conclusions and develop actionable recommendations as needed
• You have experience maintaining quality standards at scale
• You have experience providing service to local teams from a centralized location
• You have a passion for everything digital, with an active interest and understanding of online advertising industry trends
• You have excellent communication skills, both verbal and written
• You are proficient in Microsoft Excel and Google Sheets

About Mindshare NEO

Neo is a global media agency and performance marketing network. We apply a data-driven strategic approach and cutting-edge technology across all digital disciplines (including paid and organic search, display, video, mobile, social media, affiliate marketing, etc.) and traditional channels. Neo is now part of the Mindshare Performance Group. We are in a new era of horizontality and excited about the opportunity it presents for our clients and our people.

About India

2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there’s never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.