Manager - Marketing - IT

View: 106

Update day: 06-05-2024

Location: Cuttack Odisha

Category: Marketing / PR Sales

Industry: Telecommunications

Position: Mid-Senior level

Job type: Full-time

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Job content

Role : Marketing Manager-ITType : Full TimeJob DescriptionYour key responsibilities include :

Build and lead the marketing initiative and strategy at organisation level.
Foster strong working relationships with clients and stakeholders to ensure that product becomes a trusted partner and a long-time advisor for their requirements.
Implement an account-based marketing strategy with the aim of delivering improved client relationships and a strong focus on key accounts.
Generate leads by devising and executing multi-channel campaigns across mail, social media, webinars, workshops, etc.
Analyst Relationship Management, Competitive Report participation and submission, Strategic Advisory Sessions, Analyst Inquiry, Analyst Briefings.
Enhance product positioning by creating unique value propositions elevator pitches for differentiated communication with clients influencers especially including service offering content on website, Blogs, POCs, Case Studies, Videos etc.
Manage products participation in industry events end-to-end that includes brand visibility, engagement and lead generation strategies, theme, message, communications, design and vendor interactions.
Employer branding internally within the organization and externally to the talent pool. Past exposure to employer branding initiatives is an advantage.

(ref:updazz.com)

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