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PumPumPum - AVP - Marketing
View: 102
Update day: 06-05-2024
Category: Marketing / PR
Industry: Automotive
Position: Associate
Job type: Full-time
Salary: View Detail
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Job content
Job Description- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns- Design, build and maintain our social media presence- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)- Identify trends and insights, and optimize spend and performance based on the insights- Brainstorm new and creative growth strategies- Plan, execute and measure experiments and conversion tests- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points- Instrument conversion points and optimize user funnels- Collaborate with agencies and other vendor partners- Drive User growth through paid marketing- Measuring and reporting on the performance of all digital marketing campaignsDesired candidate:
- Ideal Candidate should have 3+ years of experience in creating and executing Performance Marketing which includes Digital marketing and a strong understanding of BTL, stints that showcase a superlative ability to stay ahead of the curve.- Expertise in performance marketing & at least two subdomains and comfort with all other subdomains of marketing
- Brand, creative & content, insights and analytics, consumer journey/exp management, events & activation, Lead gen/growth hacking, and communication.- Comfort with Startup operating model and consumer tech will be a def plus, though not critical- Well networked in the Marketing & Advertising ecosystem with the ability to get a disproportionate level of creativity for the company (ref:iimjobs.com)
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Deadline: 20-06-2024
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