Google Ads Specialist

工作内容

Job Summary
We’re seeking a Certified Google Ads Specialist to join our team on a part-time basis. You will participate in strategy, planning, buying, and executing digital media campaigns on Google Ads and other advertising platforms. You will be involved in the entire campaign cycle from start to finish, determining budgets, strategy, optimization, and even helping to create and modify the creatives used. Facebook ad retargeting knowledge will be a big plus.

WHAT YOU’LL BE DOING
We’re looking for someone with a hands-on work ethic that will edit campaigns manually rather than trusting automated tools to do their work. You’ll be working on accounts for our own campaigns. We’re looking for people who are fluent in English and/or Hindi and/or Bengali.
More About What You’ll Be Doing:

• Actively participating in digital strategy and media planning meetings

• Tweaking existing campaigns and ad-copies based on result to increase ROI

• Creation of paid search campaigns from ideation to execution

• Creating detailed reports of campaign performance

• Performing keyword research and writing ad copy

• Work with other team members to implement a cohesive and integrated strategy

• Analyzing online lead generatons and conversions

• Compiling daily, weekly, monthly, and lifetime report to quantify the results and communicate them to management.

• Staying informed with Paid Search industry best practices, new trends and technologies and platform updates (e.g. Google Ads, Bing, Facebook, etc.)

REQUIREMENTS

• Google Ads Certified

• A minimum of 3 years of experience buying online media for direct response

• Experience with building and managing a media plan

• Proven track record of success in the previous job (e.g. helped a client achieve X business goal; retained a client for X amount of time)

• Preferred example(s) of success: Helped a client grow their overall profit with paid search and has the numbers to back it up, helped a client reach a target CPA/ROAS and has the numbers to back it up. ROI examples of 500% or greater strongly preferred.

• Experience in native channels, Facebook, and/or experience with programmatic display

• Extensive split testing experience and serving as a primary stakeholder for conversion funnel improvements

• Experience with copywriting and writing copy for conversions. Provide examples and some of your best-converting copy

• A digital marketing background is preferred

• Understands basic marketing concepts (e.g. sales funnel)

• Familiar with jargon (e.g. PPC, CPC, CPA, ROAS, bounce rate, pages/session, etc.)

• Reliable, takes initiative and finds ways to solve problems independently

• Analytical – able to take data and identify trends, improve performance, solve problems, etc

• Quick at learning; attentive to detail

• Working Knowledge of WordPress, HTML and CSS

Benefits
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• Competitive Market-based Salary

• Industrial Experienc

Job Types: Full-time, Part-time
Experience:

• Google Ads: 2 years (Required)
• work: 3 years (Required)
• Facebook Ads: 1 year (Preferred)

Contract length: 36 months

Job Types: Full-time, Contract

Salary: ₹18,000.00 - ₹300,000.00 per month

Benefits:

• Leave encashment
• Paid sick time
• Paid time off
• Work from home

Schedule:

• Day shift
• Evening shift
• Night shift

Supplemental Pay:

• Performance bonus

Experience:

• GST: 3 years (Preferred)

Work Remotely:

• No

Speak with the employer
+91 8017455713