Jr. Digital Marketing Executive

工作内容

As a Digital Marketing Executive specializing in blogging, you will be responsible for creating and implementing digital marketing strategies to drive online traffic, engagement, and conversions. Your primary focus will be on leveraging blogging platforms and content marketing to enhance brand visibility, attract target audiences, and generate leads. You will work closely with cross-functional teams to develop compelling blog content, optimize SEO performance, and measure the effectiveness of campaigns.

Key Responsibilities:

• Content Strategy and Development:
• Develop and execute a comprehensive content strategy aligned with business goals and target audience preferences.
• Create high-quality, engaging blog posts, articles, and other written content to attract and retain a specific audience.
• SEO Optimization:
• Conduct keyword research and optimize blog content for search engines to improve visibility and organic traffic.
• Monitor and analyze SEO performance metrics, such as traffic, rankings, and backlinks, to identify opportunities for optimization.
• Content Distribution:
• Utilize various distribution channels, including social media, email newsletters, and content syndication, to amplify the reach of blog content.
• Collaborate with the social media and email marketing teams to integrate blog content into broader marketing campaigns.
• Audience Engagement and Community Building:
• Foster meaningful interactions with readers through comments, forums, and social media platforms to build a loyal community around the brand.
• Monitor discussions and feedback to gain insights into audience preferences and trends, informing future content strategies.
• Performance Analysis and Reporting:
• Track key performance indicators (KPIs) such as traffic, engagement metrics, and conversion rates to assess the effectiveness of blog content and marketing efforts.
• Generate regular reports and insights to stakeholders, highlighting successes, challenges, and opportunities for improvement.

Requirements:

• Bachelor’s degree in Marketing.
• Excellent writing and editing skills, with the ability to create compelling, audience-focused content.
• Proficiency in SEO best practices and tools (e.g., Google Analytics, SEMrush, Moz).
• Familiarity with content management systems (e.g., WordPress, Drupal) and blogging platforms (e.g., Medium, Tumblr).
• Strong analytical skills and the ability to interpret data to drive actionable insights.
• Creative thinking and a passion for staying updated on industry trends and best practices in digital marketing and blogging.

Preferred Qualifications:

• Experience with graphic design tools (e.g., Adobe Creative Suite) for creating visual content to accompany blog posts.
• Certifications in digital marketing or related fields (e.g., Google Analytics, HubSpot Content Marketing).
• Knowledge of HTML/CSS and basic web development principles for optimizing blog performance and user experience.

Job Type: Full-time

Pay: ₹20,000.00 - ₹25,000.00 per month

Benefits:

• Cell phone reimbursement
• Health insurance
• Internet reimbursement
• Leave encashment
• Provident Fund

Schedule:

• Day shift

Supplemental pay types:

• Yearly bonus

Ability to commute/relocate:

• Pune, Maharashtra: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

• Do you have any digital marketing course certificate ?

Experience:

• total work: 1 year (Preferred)

Location:

• Pune, Maharashtra (Preferred)

Work Location: In person

Application Deadline: 12/05/2024
Expected Start Date: 21/05/2024