Digial Marketing Manager
Visualizza: 101
Giorno di aggiornamento: 06-05-2024
Categoria: Marketing / PR I saldi
Industria: Staffing Recruiting Consumer Goods Pharmaceuticals
Posizione: Associate
Tipo di lavoro: Full-time
Stipendio: View Detail
Contenuto del lavoro
One of our client which is into Skin Care Products is looking for :Sr. Manager- Digital Marketing
Job Responsibilities: -
- Creating a holistic digital marketing plan for the organisation along with the budget and online business forecasting.
- Create content plan and strategy for generating online demand by exploring all the social and digital media for the selected brands
- Evaluation of all the campaigns, course correction and improving the performance and business.
- Team management, evaluating teams performance vis--vis the projects being handled by them.
- Influencer Marketing Connect, negotiate, collaborate with beauty influencers and be responsible to generate business through influencer marketing.
- Community management through the team - Managing all social media forums of all the brands and company with regular posts and engagement campaigns.
- Work along with creative team to setup social media content
- Have a target-based plan on all the promotions during festive seasons
- Develop and run paid and unpaid social media (FB, Instagram, YouTube and, etc) advertisements/campaigns e.g., PPC, like campaigns etc.
- Hands-on or willing to learn about E-commerce platforms as Amazon, Purple, Mantra, Flipkart etc.
- Manage research studies that yield rich insights into consumer online behaviour and key motivational/attitudinal behaviour. Finding the relevant keywords, most searched words in the category and daily hits etc.
- Search engine optimization
- Provide campaign performance reporting and analysis like CTR, Conversion rate etc
- Providing insights on the market updates
- Min 6 years of experience in digital marketing role.
- Min 2 Years of experience in skin care/Beauty/Cosmetic industry. The experience should be recent i.e. either currently working or having worked in this industry not more than a year back.
- Min 1 year of experience in influencer marketing collaborating with beauty influencers.
- Min 2 years of team handling experience.
- All types of paid campaigns on google, social media channels, market places (i.e. ads on Amazon, Flipkart etc) etc.
- Influencer Marketing
- Community management SMO
- SEO,
- Having worked on or having good knowledge of E-commerce knowledge.
- Having experience of influencer marketing in beauty/skin-care/cosmetic for UK/European market.
- Affiliate marketing
Requirements
- Good communication
- Managerial and team handling skills
- Analytical skills
- Budget making and monitoring
- Good understanding of digital marketing concepts and best practices
- Oversee social media community management
- Thorough knowledge of executing digital ads including Facebook, Amazon ads, Flipkart, and Google Ads etc.
- Must possess creativity mind-set
Interested candidates can apply to us.
This job is provided by Shine.com
Scadenza: 20-06-2024
Clicca per candidarti per un candidato gratuito
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