Digial Marketing Manager

Ver: 101

Dia de atualização: 06-05-2024

Localização: Faridabad Haryana

Categoria: Marketing / PR Vendas

Indústria: Staffing Recruiting Consumer Goods Pharmaceuticals

Posição: Associate

Tipo de empregos: Full-time

Salário: View Detail

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Conteúdo do emprego

One of our client which is into Skin Care Products is looking for :

Sr. Manager- Digital Marketing

Job Responsibilities: -

Creating a holistic digital marketing plan for the organisation along with the budget and online business forecasting.
Create content plan and strategy for generating online demand by exploring all the social and digital media for the selected brands
Evaluation of all the campaigns, course correction and improving the performance and business.
Team management, evaluating teams performance vis--vis the projects being handled by them.
Influencer Marketing Connect, negotiate, collaborate with beauty influencers and be responsible to generate business through influencer marketing.
Community management through the team - Managing all social media forums of all the brands and company with regular posts and engagement campaigns.
Work along with creative team to setup social media content
Have a target-based plan on all the promotions during festive seasons
Develop and run paid and unpaid social media (FB, Instagram, YouTube and, etc) advertisements/campaigns e.g., PPC, like campaigns etc.
Hands-on or willing to learn about E-commerce platforms as Amazon, Purple, Mantra, Flipkart etc.
Manage research studies that yield rich insights into consumer online behaviour and key motivational/attitudinal behaviour. Finding the relevant keywords, most searched words in the category and daily hits etc.
Search engine optimization
Provide campaign performance reporting and analysis like CTR, Conversion rate etc
Providing insights on the market updates

Mandatory Experience: -

Min 6 years of experience in digital marketing role.
Min 2 Years of experience in skin care/Beauty/Cosmetic industry. The experience should be recent i.e. either currently working or having worked in this industry not more than a year back.
Min 1 year of experience in influencer marketing collaborating with beauty influencers.
Min 2 years of team handling experience.

Other Mandatory Requirements: - Having thorough knowledge and work experience for:

All types of paid campaigns on google, social media channels, market places (i.e. ads on Amazon, Flipkart etc) etc.
Influencer Marketing
Community management SMO

Preferred But Non Mandatory Requirements

SEO,
Having worked on or having good knowledge of E-commerce knowledge.
Having experience of influencer marketing in beauty/skin-care/cosmetic for UK/European market.
Affiliate marketing

Educational Qualifications: - Bachelors degree and proven experience within content digital marketing

Requirements

Good communication
Managerial and team handling skills
Analytical skills
Budget making and monitoring
Good understanding of digital marketing concepts and best practices
Oversee social media community management
Thorough knowledge of executing digital ads including Facebook, Amazon ads, Flipkart, and Google Ads etc.
Must possess creativity mind-set

Salary : Negotiable.

Interested candidates can apply to us.

This job is provided by Shine.com

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