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仕事内容

Location Bengaluru
Experience Range 3 - 7 Years

Established in the year 2007, Reliance Brands Limited is an investment arm of Reliance Industries in Premium to Luxury segment of Retail. RBL began operations with a mandate to launch and build international and domestic brands in the premium-to-luxury segment across apparel, footwear and lifestyle businesses. Its current portfolio comprises of all long-term partnerships such as Bally, Kate Spade, Emporio Armani, Canali, Coach, Brooks Brothers, Diesel, MUJI, Steve Madden, Superdry, Hunkemoller, Iconix etc. We have 60 International Brands & Omni-channel partnerships in the country with over 700+ point of sales.
Profile Brief
Job Title:
Assistant Manager – Retail Marketing
Location:
Bangalore
Experience Range:
2 - 4 Years
Role:
Responsibility includes developing, implementing, tracking and optimizing Brand’s retail marketing campaigns across all channels.
Key Responsibilities
  • Strategizing, Implementing & Monitoring marketing plan across all channels & media
  • Ensuring brand awareness & salience through social marketing initiatives
  • Design, build & maintain Brand’s Social Media presence
  • Managing various marketing agencies towards achieving business objectives
  • Campaign Management
    • Planning, creating & executing campaigns for the brand
    • Managing media budgets, targeting, and tracking ROI periodically
  • Identify trends basis data and provide insights to optimize spend and performance
  • Plan, execute, and measure experiments and conversion tests
  • Identify potential alliances and develop relationships with influencers who have the potential to grow the brand’s circle of influence and network
  • Drive Retail Marketing Strategy and manage the marketing event calendar on a monthly, quarterly and annual basis
  • Develop communication briefs, targeted customer mix and relevant marketing elements for events in line with business & campaign objectives

Desired Skills and Abilities:
  • Strong knowledge of website analytics tools like Google Analytics, Google Adwords, Ads manager & MS Excel
  • Must have demonstrated ability to use data to develop and measure marketing programs
  • An entrepreneurial mind-set, including a high tolerance for ambiguity, a penchant for experimentation, and a bias toward action
  • Self-starter, exceptional communicator and good at interpersonal skills
  • Problem solving approach and ability of moving quickly in a fast-paced environment

Education & Experience Required:
  • A Bachelors or post-graduate degree from a premier B School in marketing
  • Min. 2 years of experience in digital marketing and knowledge of paid and organic tactics on Facebook, Twitter, Instagram, YouTube, etc.
Recruiter Name Wilma V C
Recruiter Number 7019988015
Recruiter Email Id wilma.charles@visionexpress.co.in
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締切: 20-06-2024

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