Opportunity For Web/Digital Analytics - Gurgaon

전망: 102

갱신일: 06-05-2024

위치: Delhi Union Territories

범주: R & D

산업: Analytics KPO Research

수평: Data Analyst

직업 종류: Full Time, Permanent

경험: 2 - 6 years

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작업 내용

Job Description

Work on identifying and analysis of client requirements
Support the analytics needs of a business unit by analyzing web traffic using clickstream tools
Formulate and document strategies for web analytics tracking
Audit digital assets and recommend improvements on gaps identified
Derive actionable consumer insights from trends observed data and reports for the business owners and stakeholdersUse Google Analytics, Adobe Analytics or similar web analytics tools to monitor and deliver performance reports regularly
Collaborate with a highly performing digital marketing and analytics team and own the end to end digital analytics implementation & optimization
Identify opportunities for proposing new solutions to clients

Job Specifications

Graduate/ Post-graduate in Computer Science/Engineering from a reputed university
2+ years of experience in digital analytics
Experience in working with Adobe Analytics, Google Analytics & Implementation or similar web analytics solution
Experience in working with Launch, Google Tag Manager, Tealium or similar tag management tool
Working knowledge of optimizing website via tools like Adobe Target, Google Optimize or similar solution
Experience in tag debugging across browsers and device
Proficient in client side scripting in languages like JavaScript and jQuery
Experience with tools like SEMRush, SpyFu, Alexa, Similar Web, Moz, Search Metrics, Google Web Master, Keyword Planner, or similar
Experience with BI tools like Tableau, Power BI is a plus

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