Product Marketing Manager, Consumer Marketing, Google Maps

Conteúdo do emprego

Due to the current health crisis related to COVID-19 and the escalating visa/travel restrictions in place, we’re currently unable to extend offers to anyone who cannot work from India due to lockdown visa/travel restrictions, or other restrictive measures until further notice. Consequently, we will be prioritizing candidates who can start in this location by set date as expected. We’re keeping the situation under review and would adjust our position should the restrictive measures be removed later on.

Note: By applying to this position you will have an opportunity to share your preferred working location for this position from the following: Gurugram, Haryana, India; Mumbai, Maharashtra, India; Bengaluru, Karnataka, India

Minimum qualifications:

• Bachelor’s degree or equivalent practical experience
• 6 years of experience in Marketing and/or Strategy Consulting roles

Preferred qualifications:

• Experience in designing and launching marketing programs is a strong plus
• Ability to provide structure in ambiguous situations
• Deep interest and understanding of the Indian Internet user and ecosystem
• Excellent leadership ability to drive work with cross-functional teams
• Excellent written and oral communication skills

About The Job

Whether you’re on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product’s journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the voice of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you’ll be involved with product marketing strategy from beginning to end.

Our vision for Maps globally is to help users explore and navigate their world. In the last few years we have made significant strides in building Google Maps for India. We have not only mapped the entire breadth of the country, but also built unique India-first features like landmark-navigation, 2-wheeler mode, offline maps, public transport, maps on smart feature phones, and more.

As a Product Marketing Manager on Google Maps, you are a fully dedicated business leader, shaping the future of a product which touches millions of lives, daily. You take part in a complete marketing experience as you lead every facet of the product’s journey. From determining positioning, executing marketing campaigns, feature prioritization, and external communications, you help shape the voice of the product. This means you work with cross-functional teams across partnerships, creative and media agencies, corporate communications, product development, engineering, and more.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google’s products solve the world’s problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Responsibilities

• Work on driving user growth, usage, engagement, and brand love for Google Maps
• Develop actionable, data-driven insights to inform product and marketing strategy
• Develop high-impact marketing campaigns to drive adoption, increase usage through online, offline and partner co-marketing campaigns
• Ensure all marketing communications are on brand, consistent, focused on the user

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google’s EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing this form .