Deputy Manager - Digital Marketing

View: 101

Update day: 06-05-2024

Location: Dharuhera Haryana

Category: Marketing / PR

Industry: Education Training

Position: Direct Marketing Manager

Job type: Full Time, Permanent

Experience: 5 - 10 years

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Job content

Applications are invited for the role of Deputy Manager, Digital Marketing.

Roles & Responsibilities:

Bring in relevant organic trac on the website using SEO.
Oversee the optimization of landing pages, advertising assets, A/B tests, and integrated campaigns that drive high-quality lead generation for the growth team.
Test and optimize a variety of social channels including Facebook, Instagram, and YouTube.
Funnel optimization to improve user engagement over social media and website.
Synthesize large amounts of data, identify patterns within that data, and present that information back to the organization.
Negotiate with the Vendors/Agencies and bring the best deals to the table.
Identify and implement new growth channels

Must-Have:

Minimum 5 Years of experience in digital marketing.
Candidates with prior work experience in a university will be preferred.
Strong SEO and SEM Marketing skills
Strategic thinking and execution skills.
Analytical skills and the ability to develop market & consumer insights, marketing strategy, and analyze campaign effectiveness to improve the ROI.
Excellent communication skills.

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